A SECOND SKIN
Lexus is synonymus of design and innovation. The japanese car maker is a pioneer in hybrid technology and it’s at the forefront in automotive industry.
Their selling points are in a great transformation. Lexus Europe requested us to give a second skin to this urban store, transforming its glass facade in a transparent large screen.
Located in the center of Barcelona and thanks to a led transparent technology, the brand has been able to boost the showroom achieving an impressive impact.