The italian brand Diesel, outstanded for its passion, uniqueness and personal expression invited us to design a multimedia backdrop for the shop window of their flagship store in Barcelona due to the launch of their new campaign Hate Couture.
With Hate Couture, Diesel wanted to transform cyber bullying into a limited-edition collection partnered with some of the most polarising celebrities.
The purpose was to create a high impact window, to drive traddic through as well as promoting the customer engagment.
Passeig de gràcia
R&D / Prototyping
Speciality Hardware Install